Tuesday, October 27, 2009

Vcr Dvr A Good Read And A Handy Reference

A good read and a handy reference - vcr dvr Digital Video Recorders: DVRs Changing TV and Advertising Forever (Nab Executive Technology Briefings)

The author has done a wonderful job writing a fascinating book about the history and future of the DVR. This book is deep, however, began to offer a good benchmark for the industry and expanded to take business models, impact on traditional advertising account, and the future growth of the industry. I thought it was a good read and a useful reference. This is a great book for anyone in broadcasting, cable, direct broadcast satellite, IPTV or other industry-related media.

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